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Looking for Fresh Produce Experts?

We build Fresh Produce
brands, websites and strategies

We have been working with Fresh Produce Clients and Brands since 2014, delivering multiple MOYA winners.

Could we be the right fit for your next project?

Free Brand /
Website Audit

Our audits highlight 5 key areas for improvement and best practice ways of implementing those improvements so you can beat your competition.

We can help you take your brand / website to the next level

We are a bold and creative fresh produce brand & digital marketing agency with over 15 years of experience. Helping farmers and fruit & vegetable supply chain partners develop and execute bespoke brand creative, strategies and websites that reach their long-term brand and business goals.

Create a Brand that will go the distance

We understand the challenges in building Fresh Produce brands that will last 20+ years

Engage Consumers Across Generations

Your brand has must engage all corners of the household, now and in the future.

Bring your brand to life online

Your credence in the fresh produce supply chain and beyond is heavily driven by your digital footprint.

Build a website that gives visitors what they need

Your website has to have answers that inspire, and content worth sharing. Your website should nurture your community.

Fresh Produce Brands & Website Solutions

We offer a complete set of tools and tailored services to help our clients from all areas of the fresh product supply chain to stand out from the crowd and build an effective brand, strategy and digital presence.

Brand
Development

We help Fresh Produce businesses to identify if and how research can help in the process. We collaborate to explore creative territories and ideas that drive consumer interest and engagement.

And all the way through, we explain our process and preferences so that you can learn. 

Brand
Strategy

We firmly believe it is our duty goes beyond the creative. We encourage Fresh Produce businesses to branding and marketing strategies early to ensure a sustained message.

And all the way through, we explain our process and preferences so that you can learn. 

Web Design & Development

We build websites that are a strong, savvy representation of your brand. Our websites are future proof, scoped early to accomodate for wishlist items you might want later. 

And all the way through, we explain our process and preferences so that you can learn. 

We only succeed when you succeed

We’ve worked with hundreds of clients and significantly improved their businesses on a local, national, and international scale.

We work with Fresh Produce businesses of all shapes and sizes to build, and refine brands for businesses, products and services. We have a robust brand development process which can include any of the following aspects:

 

  • Brand Research
  • Consumer Research & Testing
  • Brand Workshops
  • Stakeholder Surveys
  • Qualitative Research
  • Quantitative Research
  • Name Development
  • Tagline Development
  • Logo Design
  • Brand Guidelines
  • Brand Story Development
  • Brand Architecture
  • Brand Strategy
  • Brand Positioning
  • Brand Values
  • Brand Messaging
  • Channel Messaging
  • Brand Partnerships
  • Brand Equity Modelling

We scale our solutions to meet your requirements and budget. So what are you waiting for? Get in touch today!

We work with all levels and scales of the Fresh Produce Supply Chain. From Breeding Programs and Nurseries to some of the Southern Hemispheres largest importer / exporters. We work with growers and packers, cooperatives and clubs. We have delivered branding and website projects for some of Australia and New Zealand's largest fresh produce governing bodies. We ahve helped launch the brands of tech startups. So basically, we can work with anyone to realise their branding and website projects to an exceptionally high quality at affordable prices.

 

We scale our solutions to meet your requirements and budget. So what are you waiting for? Get in touch today!

Our Founder, Matthew Crouch has led branding and marketing teams and projects across a broad range of Fresh Produce categories. These include:

 

  • Stonefruit / Summerfruit / Cherries - building new brands and websites for Australian Fresh Produce Category governing bodies and New Zealand IP Investment Funds.

 

  • Citrus - we have launched some of Australia's most notorious Citrus brands in the last 10 years including Tangold Seedless and Sumo Citrus. Our work on Sumo Citrus is won the 2016 Marketer of the Year Award.

 

  • Apple & Pear / Pomfruit / Pipfruit - through our extensive hsitory with both Innovar Pty Ltd and also Fruitcraft NZ Ltd, we have helped brand and launch some of Australia and New Zealand's most iconic brands, including: Modi Apple, Piqa Boo Pear, and Dazzle Apple.

We scale our solutions to meet your requirements and budget. So what are you waiting for? Get in touch today!

We build websites of all shapes and sizes for fresh produce businesses of all shapes and sizes. From grower 1-page websites, through technology businesses that need 30+ pages of custom coding. We build packaging websites that include education portals, we build marketer websites that offer customisable seasonal calendars. We build cherry websites in Chinese, we build Nectarine websites that targer Vietnam. 

We scale our solutions to meet your requirements and budget. So what are you waiting for? Get in touch today!

We’re fresh produce experts, driven by results.

Contact Us Now For A Free Consultation

Book a free digital marketing consultation and find out how we can help you build, grow, and expand your business.

Free Brand / Website Audit

There is always room for growth and refinement, perhaps we can shine a light on something interesting for you.

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All Rights Reserved.

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