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Marketing
8 mins read
NFP Email Marketing Automation Basics
Not for profit email marketing automation tactics from the basics to the nitty gritty....
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Marketing
7 mins read
How You Can Use Interactive Content for Lead Segmenting
Using interactive content to segment could be your best bet. The post How You Can Use Interactive Content To Segment...
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Marketing
8 mins read
7 Ways to Effectively Promote Your Video Content
All great videos have two things in common: they take a lot of time to produce and they often end...
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Websites
5 mins read
Predict Customer Behavior Like Never Before
Ready to level up your e-commerce business? Get ready for the future of AI and predictive analytics.......
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Marketing
3 mins read
Trends and Tactics to Help B2B Marketers Drive ROI
Customer expectations are changing. Business buyers now expect personalized, real-time marketing that’s just as seamless as what they experience as...
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Branding
9 mins read
Benchmarketing & Why It’s So Important
As marketing leaders, we’re always looking for a way to make a serious impact. An impact on our customers and,...
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Business
5 mins read
15 Business Startup Mistakes to Avoid
With the advances in technology and easy access to marketing through the social media, it has become easier than ever...
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Strategy
4 mins read
Do You Need A Business Plan? Simple Answer, Yes
A business plan is a highly important document which describes in detail your future business – your target market, what...
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Soto Group are a full service creative agency delivering impactful brands, websites and marketing strategies.
1300 204 834
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