Yes, absolutely. Your affiliate dashboard provides full transparency over your activities. You will be able to track every click, lead, and project conversion associated with your link. You will also see your commission earnings and payout schedule in real time. This allows you to monitor performance and optimise how you promote your link if you wish.
Your referral link includes a 90-day tracking cookie. This means that if someone clicks your link but does not sign up immediately, you will still receive credit for the referral if they become a client within 90 days. This generous tracking window gives your referrals time to decide, while still ensuring you are rewarded for the introduction.
A typical rebranding project can take anywhere from 2 to 12 months, depending on the project’s complexity and scope. We strive to work efficiently while ensuring ample time for creativity and iteration. If you have an ideal timeframe or have an urgent need to rebrand please let us know when submitting your enquiry or during our discovery call.
Yes, you can update your payment details securely at any time. Simply log in to your referral dashboard, where you will find an option to amend your payment preferences. Alternatively, you can reach out to our support team for assistance if needed. It is important to keep your details current to ensure there are no delays in receiving your earnings.
Our team at Soto Group excel in crafting corporate branding solutions that leave a lasting impression. With our expertise in branding and design, we can help your business stand out in today’s competitive marketplace.
From corporate logo design to full corporate brand identity development, we offer comprehensive corporate branding services tailored to your unique needs and vision.
We have a team of technical copywriters who understand the power of words and how they can shape brand identity and engage audiences.
Whether you need website copy, blog posts, marketing collateral, social media content, or email campaigns, we have the expertise to deliver content that resonates with your target audience and drives results.
We also provide technical copywriting services such as research report writing, grant writing, project report writing and white paper writing.
When developing a new brand we consider many factors, and the best brands are formed from a thorough understanding of your market, your industry and most importantly your perfect customer. So it can be difficult to give a definitive timeframe, however the following can be used as a guide:
Small Brand Projects
1-3 Months from brand workshop to full creative delivery
Established Brand / Rebrand Projects
3-12 Months from research phase through to final rebrand / debrand plan
We have worked to tight deadlines and government funding program milestones in the past, so if you have specific deadlines for your project make sure you let our team know in your discovery call so we can make sure we map out the best solution for you.
Understanding Brand IP is a really important factor that can often be overlooked. We are known as rebranding specialists, and many companies that come to us looking to be rebranded, are forced to rebrand due to Trademark and Intellectual Property breaches, or potential risks.
So we always recommend factoring in IP searches as part of a new brand process. Determining if your brand can be trademarked involves several factors:
Brand Name and Logo Distinctiveness
Your brand must be distinctive, meaning it should stand out from other brands in the marketplace. It should not be generic or too descriptive of the products or services you offer.
Brand Name Availability
Before committing to a brand name, you should conduct a search to ensure that there are no existing brand names that are identical or similar to yours in the same category of goods or services. This helps to avoid potential conflicts. You should also conduct a domain search to see if an ideal domain is available without paying too much for it.
Non-Infringement
Your brand name, logo and icons should not infringe on existing trademarks. This means it should not be confusingly similar to trademarks that are already registered or in use by other companies.
Legal Requirements
Your brand should meet the legal requirements for trademark registration in the jurisdiction where you intend to register it. This typically includes being capable of being represented graphically and being used in commerce.
Whilst we do conduct preliminary high level desk top research when developing a brand name, We highly recommend you seek the advice of a trademark attorney or professional who can guide you through the process and help ensure that your brand meets all the necessary requirements for trademark registration.
At Soto Group we can assist you with considering these factors and conducting thorough research, so you can determine if your brand is eligible for trademark protection.
Yes. Once your application to the Referral Program is approved, you will be able to find your unique, personalised referral link in the portal. You can use this link across your channels – including email, social media, direct messages, or even within your website content – to introduce Soto Group to your network. This link ensures all referrals are tracked and attributed accurately to you.
We offer a broad scope of marketing services, with social media being a core marketing offering. We help businesses harness the power of social media for brand building, engagement, and growth. Our services include (but are not limited to):
Social Media Strategy
We’ll work with you to develop a social media strategy aligned with your business goals and target audience. You can opt to use your internal resources to deliver the strategy, or engage us on retainer to deliver for you.
Content Creation
Armed with the Social Media Strategy our team of creatives will develop engaging content, including images, videos, and copy, designed to resonate with your audience and drive engagement.
Community Management
We’ll manage your social media accounts, respond to comments and messages, and foster meaningful interactions with your audience.
Paid Advertising
While our team does not execute paid advertising campaigns, we have a number of advertising specialist partners we work with to ensure your paid ads are best in class.
Analytics and Reporting
We’ll provide regular analytics and reports to track the performance of your social media efforts and identify areas for improvement.
Whether you’re looking to build brand awareness, drive website traffic, or generate leads, we’ll develop a custom social media strategy tailored to your business needs.
Ready to elevate your social media presence? Contact us today to learn more about our social media services!
Businesses and organisations are always looking for ways to improve their online and website visibility. Here are a few things you should consider to improve your website organic traffic and organic reach:
If this sounds like a whole lot of work (it is!) reach out via our contact form or give us a call to chat about where your website is at and how we can help you reach your website goals.
While we appreciate the versatility and user-friendliness of platforms like Squarespace and Wix, Soto Group specialises in custom website design and development tailored to our clients’ unique needs and objectives.
Our team is obsessed with the user journey, and prefer to build websites that are customised to your unique customer journey. While we have designed and developed websites using a variety of technologies and platforms, including WordPress, Shopify and WebFlow along with custom-built solutions – we are usually engaged by our clients to bring them out of these restrictive platforms into more flexible design platforms.
By leveraging our expertise and creativity, we ensure that each website we create reflects our clients’ brand identity and delivers an exceptional user experience.
If you’re looking for a website that stands out from the crowd and aligns perfectly with your business goals, chat with our team to see what options are available. Contact us today to learn more about our website development services and how we can help you achieve your online goals!
